Serena London

Welcome to Serena London, where luxury meets affordability. We believe that high-quality, elegant fashion should be accessible to everyone. Our curated collection combines timeless style with modern trends, offering premium designs at prices you'll adore. Step into a world of sophistication without the high price tag, and discover the perfect pieces to elevate your wardrobe

Bestsellers Women

Meet Serena Stones

I'm Serena, the founder of Serena London. For as long as I can remember, fashion has been my way of expressing individuality and confidence. With Serena London, I wanted to create more than just a clothing brand. I wanted to build a place where elegance and quality are within reach for everyone. Here, we believe in the power of style to make you feel extraordinary without needing to spend a fortune. Each piece in our collection is thoughtfully crafted to inspire confidence and celebrate uniqueness. Welcome to Serena London, where your style journey begins

Bestsellers Men

Our vision

  • Sustainability

    we are committed to sustainability and dedicated to providing our customers with high-quality clothing. We take every step to ensure our fashion choices are both stylish and responsibly made, so you can feel good about what you wear.

  • Satisfaction

    With our commitment to high-quality fashion and 24/7 customer service, we ensure that our customers are satisfied time and time again. At Serena London, we go the extra mile to make every shopping experience exceptional.

  • Passion

    At Serena London, we work with passion and dedication, and it shows in every piece we create. Our love for fashion drives us to deliver styles that reflect quality, care, and attention to detail—so you can feel our commitment in every item you wear.

Excellent!

Based on 871+ reviews

5 out of five star rating on Trustpilot
Verified

11 Hours ago

Very happy!

I bought a jacket from Serena London as a surprise for my girlfriend, and she absolutely loves it! The quality is fantastic, and she's been wearing it every day since. I couldn't be happier with this purchase thank you for helping me find the perfect gift!

Jack Miller
5 out of five star rating on Trustpilot
Verified

17-05-2024

Fast shipping!

Extremely fast delivery! There was a small issue with the trousers, which I reported via email. I received a prompt response, and the matter was resolved very nicely. Truly excellent service. I will definitely order clothes here more often!

Mia Green
5 out of five star rating on Trustpilot
Verified

10-09-2024

Excellent Shipping

I ordered my package last week, and I received an email that same evening saying it had already been shipped. Very impressed and satisfied!

Emma Walker
5 out of five star rating on Trustpilot
Verified

1 Day ago

Top quality!

I’m very happy with my dress. I had high expectations, but I never anticipated this level of quality. It fits perfectly!

Oscar Adams
5 out of five star rating on Trustpilot
Verified

4 Days ago

New regular customer!

I’ve now ordered three times, and they continue to impress me. I’m very satisfied with the quality and the service of this company!

James Stocks
5 out of five star rating on Trustpilot
Verified

5 Days ago

I am beaming again!

I've never experienced a brand where everything fits me so perfectly. I truly feel like myself again in these clothes.

Lucy Edwards
5 out of five star rating on Trustpilot
Verified

3 Days ago

Great store and fast service!

They respond incredibly quickly and provide fantastic assistance. They really take the time to understand your needs. Truly exceptional service! I highly recommend ordering their beautiful items. Thank you, Velvet, for your excellent service!

Isla Wright
5 out of five star rating on Trustpilot
Verified

6 Days ago

Great Store!

Excellent and friendly customer service. They provide swift solutions, and my new order arrived the next day. Overall, I highly recommend this shop!

Harry Clark

Experience the differences

Benefits Serena London

Fast shipping

Efficiency is our priority: all orders placed before 11:59 PM are dispatched from our warehouse the same day. We understand the importance of speed in today’s world and are committed to exceeding your expectations, ensuring your order arrives quicker than anticipated.

24/7 Customer service

Customer satisfaction is our top priority. That’s why we offer 24/7 customer service, with the promise of a response within one hour during office hours. Our dedicated team is always ready to assist you, ensuring you can shop with complete peace of mind.

Pay safely

Your safety and privacy are our highest priority. That’s why we guarantee a secure payment environment, allowing you to pay with any bank or payment method. Our protected payment system ensures that your transaction is smooth and worry-free, every time.

Ecological clothing & climate-neutral shipping

Sustainability is at the heart of our business. We take pride in offering only eco-friendly clothing and using climate-neutral shipping methods. By choosing us, you’re contributing to a healthier planet. Together, we’re taking steps towards a more sustainable future, without compromising on style or quality.